Tag: Samsung Galaxy Tab

Topic: Mobile Marketing Author: Peggy Anne Salz

Tablets Transforming Mobile Advertising; Account for 1-in-5 Ad Impressions

 

tablet devicesShift happens… New data from independent mobile ad and data platform company Millennial Media reveals a continued shift among consumers to tablets and other connected devices like MP3 players and e-readers.

Indeed, these ‘non-phone’ mobile devices show impressive hockey stick growth, generating 20 percent of all ad impressions across the Millennial Media mobile advertising platform during the first quarter …