Join Me At PG Connects #4

Join Me At PG Connects #4

As the old saying goes, “The show must go on!” And so does business. The mobile gaming industry has come up against a number of new challenges this year, and it’s more important than ever that we are able to share our experience and expertise. That’s why I’m excited...
Empowering Women To Fix The Broken Rung

Empowering Women To Fix The Broken Rung

A rising tide lifts all boats, and when it comes to ensuring women's representation, the impact is a tidal wave of innovative perspectives that help business and society flourish. For corporations, efforts to improve leadership diversity are measurably linked with profitability and value creation.

Smart Advice For Young Marketers Eager To Move Up The Ladder—And Lift Others

Smart Advice For Young Marketers Eager To Move Up The Ladder—And Lift Others

To mark the annually celebrated Women’s History Month in March, we raise awareness around young women in marketing and highlight how they are moving up the ladder–paving the way for others to follow. The focus is on building strong leadership traits and a gender-diverse pipeline of talent when our host Peggy Anne Salz catches up with Bruna Amaya, a Mobile Hero recognized for her marketing expertise.
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Beyond Growth Hacks: 3 Experts Share Mobile Marketing Strategies for 2020

Beyond Growth Hacks: 3 Experts Share Mobile Marketing Strategies for 2020

A rigorous analysis of the reams of mobile and marketing predictions for the new year suggests 2020 will be remembered as the year mobile-first marketing finally grew up. The obsession with short-term gains and growth hacks that marked the last decade is fast being replaced by the realization that "fully-baked business models" and strategies that demonstrate financial self-control define the path to profitability and sustainability.