August 25, 2022
How @muuvlabs5831 Harnesses Personalization And Podcasts To Help App Users Reach New Heights The race is on for fitness companies to become next-gen personal wellness providers. But reaching this goal demands marketers harness personalization, recommendations and well-timed notifications to build audience and drive loyalty. Peggy Anne Salz talks with Kim Adams & she shares the playbook she follows to segment users based on their intent and inspire them to work out and aim high. She also reveals her Golden Rule of retention marketing and why recommendations are a marketing must. Reimagine Growth series sponsored by @CleverTap .