August 15, 2022
Katie Jansen, Chief Marketing Officer at @AppLovin discusses how small app companies can partner and bundle apps to reach greater audiences and shares 2022 predictions to help you grow your business. Katie shares practical tips to help you achieve personal growth and networking goals. By the end of this year, mobile users will have downloaded nearly 140 billion new apps. The good news: That’s 10 billion more than in 2020 and 20 billion more than in 2019. The even better news: The way is clear for smaller app owners and creators to have a massive impact with apps that cater to a lucrative “long tail” of audience needs.