Striking Gold In The Global Livestreaming Creator Economy: A Q&A With BIGO Technology’s Mike Ong
For streaming apps focused on the real-time connection between creators and audiences, this year will be the biggest yet. The pandemic has created a big push for platforms that allow creators to cash in on their popularity, leading to an inevitable tidal change in the...
Produce More Powerful Content With These 10 Rules And The Power Of A.I.
Today, 82% of marketers actively use content marketing. Why is content king? Because it not only helps build brands and communicate both value propositions and brand values, it cultivates trust and converts interest into sales. High-quality content—and lots of it—is...
AI To Generate Powerful Content
A former DJ and superstar marketing agency owner, Kate Bradley Chernis understands what drives emotional connection with audiences and how good writing works. With her unique set of insights, she helped giant clients like Walmart produce an avalanche of content and...
Local Marketing Pros Reveal How To Crack Germany’s Hot Mobile Market
Long considered the economic engine of continental Europe, Germany is now emerging as a global powerhouse in the mobile and app market. More importantly, it’s home to Europe’s biggest app spenders. New data from Sensor Tower, a company providing market intelligence...
Emerging Genres and UA Approached in Mobile Gaming
Looking for more insights? Watch the full recording of our latest webinar and learn how "meta-layers" improve user engagement in mobile games.