[smart_track_player url="http://mobilegroove.s3.amazonaws.com/2018/12/MP-GipsonPuder.mp3" title="Teams Work: How Combining Product And Marketing Can Boost Performance" artist="Stara Gipson and Brad Puder" image="http://mobilegroove.s3.amazonaws.com/2018/12/thumbnail.png" ]
[smart_track_player url="http://mobilegroove.s3.amazonaws.com/2018/12/MP-Patel.mp3" title="IMVU Shares Tips And Tricks To Retain Your Best App Users And Biggest Spenders" artist="Lomit Patel" image="http://mobilegroove.s3.amazonaws.com/2018/12/Lomit_Patel.jpg" ]
[smart_track_player url="http://mobilegroove.s3.amazonaws.com/2018/04/MP-Kuznetsova.mp3" title="What User Data Can And Can’t Tell You About Your Mobile App Audience" artist="Olesia Kuznetsova" image="http://mobilegroove.s3.amazonaws.com/2018/04/Olesia.jpg" ]
[smart_track_player url="http://mobilegroove.s3.amazonaws.com/2018/12/MP022818HaaseMills.mp3" title="Influencer Marketing Grows Up: How To Make A Lasting Impression With Engaging Content And Experiences" artist="Simon Haase and Macy Mills" image="http://mobilegroove.s3.amazonaws.com/2018/12/thumbnail.png" ]
[smart_track_player url="http://mobilegroove.s3.amazonaws.com/2018/03/MP030518-Gushmire.mp3" title="How To Launch Your First Mobile App And Own Your Space" artist="Kushal Ghimire" image="http://mobilegroove.s3.amazonaws.com/2018/03/Kushal_Ghimire.jpg" ]
Size does matter, but it’s not the only reason you need to go global with your app distribution strategy. Publishing to more app stores gives you valuable visibility into your complete competitive landscape, allowing you to keep track of rivals and alerting you to companies circulating copycat apps that can harm your brand integrity. This is a real and rising concern as big-name media companies and brands cope with the onslaught of what AdAge calls “fake apps.” These rogue and counterfeit apps are growing in numbers and the amount of damage they can do to brand trust, influencing users to delete your app altogether.
[smart_track_player url="http://mobilegroove.s3.amazonaws.com/2018/03/MP122717-Armoo.mp3" title="Fanbytes Powers Influencer Marketing On Snapchat With New Ad Format And Fresh Approach" artist="Timothy Armoo" image="http://mobilegroove.s3.amazonaws.com/2018/03/Timothy-Armoo.jpg" ]
[smart_track_player url="http://mobilegroove.s3.amazonaws.com/2018/02/MP-Hopkins.mp3" title="Adapting Professional Sports Training To Up Your App Marketing Game" artist="Thomas Hopkins" image="http://mobilegroove.s3.amazonaws.com/2018/02/Thomas-Hopkins.jpg" ]
Looking for more insights? Watch the full recording of our latest webinar and learn how "meta-layers" improve user engagement in mobile games.
