DATA POINTS: Don’t Forget The Featurephones When It Comes To Mobile Ads; Motorola’s Droid Sales Strong; Mobile Coupons On The Rise; Mobile Social Nets Grow In Emerging Markets

Topic: Mobile Marketing, Research, Social Media | Author: Carlo Longino | Date: November 23, 2009

TWO-THIRDS OF MOBILE AD IMPRESSIONS ARE DELIVERED TO FEATUREPHONES, according to the latest Scorecard for Mobile Advertising Reach and Targeting (SMART) from ad network Millenial Media.

millennial media smart reportWhile the iPhone OS was the leading smartphone platform on