Tag: IBM

Topic: Mobile Enterprise Author: Peggy Anne Salz

Cognitive Unites Mobile And Digital To Deliver Personal Experiences

Granted, the advance of digital, the explosion of social and our own addiction to mobile have come together to make 'mobile-first' a must. But smart brands and businesses are building the cognitive capabilities to interact with us in ways that are people-first, not just mobile-first, placing mobile at the center of an approach that connects the 'data dots' in our mobile, social, digital, and real-world actions.

Topic: Mobile Apps Author: Suzie Mitchell

Mobile App Developers: Know Your Boomers

baby boomers mobile appsWhy are so many mobile developers so blind to the Boomer opportunity? Is it because they believe that Boomers — people born from 1946-1964 — are so far behind the times that they cannot possibly appreciate ‘shiny shiny’ apps let alone invest in the smartphones to deliver the experience? Suzie Mitchell ‘knows’ Boomers and shows why mobile developers need to …

Topic: Search Author: Roberto Pieraccini

Why Voice is THE Game-Changer

the voice in the machineIs voice the new battlefield as companies (Apple, Google, Microsoft, Nuance) jockey for position to control the voice interface and our personal search and assistance experiences? Roberto Pieraccini, industry veteran and author of new book The Voice in the Machine, looks and the evolution of voice in computing and communications and maps out the future of mobile voice and